Lucky Generals NYC 
Agency Design


OBKA is an architecture and real estate practice based in Italy’s Vinschgau Valley. We teamed up with them to shape a new strategy and brand aimed at driving growth, helping build a real estate and architectural practice that stands for integrity in South Tyrol’s competitive Vinschgau Valley market.








( Elevating the bombastic nature of the
NYC and the Luck of the Generals )










( Making Design a key ingredient )






( A vibrant and modern colour palette was inspired
by the scenic beauty of the Vinschgau Valley )



 


 ( Our strategic sprint uncovered OBKA’s authentic
spirit, valuing honesty over profit )




( Credits )


Client
Lucky Generals NYC

Head of Design
Scott Temple Smith

Designer
Amish Shah